About Us

About Us

A group of large energy buyers developed the Buyers’ Principles to spur progress on renewable energy and to add their perspective to the future of the U.S. energy and electricity system. WWF and WRI facilitated their efforts.

The Principles publicly launched in July of 2014 with 12 signatories, initially representing 8.4 million megawatt hours of renewable energy demand by 2020. As of February 2018, 73 companies have signed on, representing over 67 million MWh of annual demand by 2020.

The Principles have been built on an understanding of what customers need, what regulators value, and how utilities have seized these opportunities effectively. Both WRI and WWF have over a decade of experience working with corporate energy buyers on practical options to procure clean energy. In 2000, WRI launched the Green Power Market Development Group (GPMDG), the first renewable energy “buyers” group of 11 major U.S. businesses. This subsequently expanded to Europe and India. Likewise, WWF has collaborated with large companies on climate and renewable energy through its Climate Savers and 3 Percent Solution programs.

Renewable Energy Buyers Alliance

REBA is a coalition of NGO’s that grows large buyer demand for clean energy. The four REBA initiatives- Business for Social Responsibility’s Future of Internet Power, the Rocky Mountain Institute’s Business Renewables Center, World Resources Institute’s Electricity Initiative, and WWF’s Buyers’ Principles- simplify renewable energy purchasing in the U.S. and international markets. Collectively, REBA works with more than 100 large energy buyers that represent enormous demand for renewable energy. REBA’s goal is to help corporations purchase 60 GW of additional renewable energy in the U.S. by 2025.

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World Wildlife Fund (WWF) is one of the world’s leading conservation organizations, working in 100 countries for over half a century. With the support of almost 5 million members worldwide, WWF is dedicated to delivering science-based solutions to preserve the diversity and abundance of life on Earth, halt the degradation of the environment and combat climate change.

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The World Resources Institute (WRI) is a global research organization that spans more than 50 countries, with offices in the United States, China, India, Brazil, and more. Our more than 450 experts and staff work closely with leaders to turn big ideas into action to sustain our natural resources—the foundation of economic opportunity and human well-being.

Keep up with the latest on the Corporate Renewable Energy Buyers’ Principles by following us on Twitter: @BalanceWWF  and @WRIEnergy

Buyers' Principles Signatories:

 
McCormick
Oracle Logo
H&M
Iron Mountain
Sealed Air
Volvo
Target
Marriott
Berry Global
Autodesk
ARUP
LinkedIn
Sprint
Walmart
McDonald’s
adidas Group
HP inc.
Sprouts Farmers Market
Equinix
AT&T
Cisco
Digital Reality
Yahoo!
starwood
3M
Unilever
Cox Enterprises
VF Corp
io
Hilton
BD
intuit
Switch
Pepsi
Microsoft
Bloomberg
PCC Community Markets
Lockheed Martin
Adobe
Etsy
salesforce
Mars
Saunders Hotel Group
Johnson & Johnson
Workday
P&G
DuPont
VMWare
Akamai
Kaiser Permanente
Novo Nordisk
Nestle
Dell
Amazon
Intel
Starbucks
Facebook
Hewlett Packard Enterprise
Ebay
Symantec
Kimberly-Clark Corporation
Staples
AMD
Aditya Birla Novelis
GM
Gap inc.
TD Bank
Kellogg
Google
REI
Ikea
Avery Dennison
Genentech