About Us

About Us

A group of large energy buyers developed the Buyers’ Principles to spur progress on renewable energy and to add their perspective to the future of the U.S. energy and electricity system. WWF and WRI facilitated their efforts.

The Principles publicly launched in July of 2014 with 12 signatories, initially representing 8.4 million megawatt hours of renewable energy demand by 2020. As of February 2018, 73 companies have signed on, representing over 67 million MWh of annual demand by 2020.

The Principles have been built on an understanding of what customers need, what regulators value, and how utilities have seized these opportunities effectively. Both WRI and WWF have over a decade of experience working with corporate energy buyers on practical options to procure clean energy. In 2000, WRI launched the Green Power Market Development Group (GPMDG), the first renewable energy “buyers” group of 11 major U.S. businesses. This subsequently expanded to Europe and India. Likewise, WWF has collaborated with large companies on climate and renewable energy through its Climate Savers and 3 Percent Solution programs.

Renewable Energy Buyers Alliance

REBA is a coalition of NGO’s that grows large buyer demand for clean energy. The four REBA initiatives- Business for Social Responsibility’s Future of Internet Power, the Rocky Mountain Institute’s Business Renewables Center, World Resources Institute’s Electricity Initiative, and WWF’s Buyers’ Principles- simplify renewable energy purchasing in the U.S. and international markets. Collectively, REBA works with more than 100 large energy buyers that represent enormous demand for renewable energy. REBA’s goal is to help corporations purchase 60 GW of additional renewable energy in the U.S. by 2025.

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World Wildlife Fund (WWF) is one of the world’s leading conservation organizations, working in 100 countries for over half a century. With the support of almost 5 million members worldwide, WWF is dedicated to delivering science-based solutions to preserve the diversity and abundance of life on Earth, halt the degradation of the environment and combat climate change.

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The World Resources Institute (WRI) is a global research organization that spans more than 50 countries, with offices in the United States, China, India, Brazil, and more. Our more than 450 experts and staff work closely with leaders to turn big ideas into action to sustain our natural resources—the foundation of economic opportunity and human well-being.

Keep up with the latest on the Corporate Renewable Energy Buyers’ Principles by following us on Twitter: @BalanceWWF  and @WRIEnergy

Buyers' Principles Signatories:

 
io
Avery Dennison
Lockheed Martin
Target
Equinix
Oracle Logo
Gap inc.
Saunders Hotel Group
DuPont
Workday
Hilton
Berry Global
REI
VMWare
Walmart
Volvo
Google
Intel
Bloomberg
Digital Reality
BD
Cisco
TD Bank
Staples
Johnson & Johnson
LinkedIn
Mars
intuit
Autodesk
Visa
VF Corp
Novo Nordisk
Marriott
Pepsi
Nestle
Dell
Cox Enterprises
starwood
Kimberly-Clark Corporation
salesforce
Iron Mountain
Kellogg
Unilever
Aditya Birla Novelis
H&M
Symantec
Akamai
Amazon
Switch
McDonald’s
Sealed Air
Sprouts Farmers Market
3M
P&G
GM
Genentech
Hewlett Packard Enterprise
PCC Community Markets
Kaiser Permanente
Etsy
Ikea
Starbucks
Microsoft
Sprint
Ebay
AMD
HP inc.
Adobe
Yahoo!
adidas Group
Facebook
ARUP
AT&T
McCormick